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As of January 4, 2024, Google introduced 1% of Chrome users to Tracking Protection. The new feature is designed to stop websites from communicating with each other about your online behavior via third-party cookies. The update affects your browsing experience and how advertisers interact with you and your data.

It’s a tale almost as old as the internet. A faraway prince emails that he needs help transferring funds to a location outside of the country. He’s willing to pay you a hefty commission in exchange for your help and money.

Every day you’re entering your personal information online. You type in your password to access your email account or give your credit card information to an online storefront.

Companies will often store this information, and it’s up to them to keep it secure from hackers. But it doesn’t always happen.

Although browser cookies are a useful tool to create a smooth internet experience, not all people are comfortable with the way they’re used. Many people raise concerns about privacy due to how cookies track your browsing habits and collect personal data.

While you might think your online shopping, hopping on Zoom calls, checking your bank accounts, paying your bills, sending social media posts and uploading family photos isn’t of much interest to anybody, it’s all interesting to a hacker.

A distributed denial-of-service (DDoS) attack sends massive volumes of traffic to a network, server, or system until it becomes nonfunctional. A DDoS attack is a subcategory of a denial-of-service (DoS) attack. But instead of only having one source, a DDoS attack uses multiple sources to execute its assault.

The goal is simple: Send so much traffic that the system becomes paralyzed by it. But the motivations of the cybercriminal can vary. Here are a few reasons why DDoS attacks are used:
• Hack

It's easy to store your digital files in the cloud and think, "out of sight, out of mind." That is, until you're scrambling to find that one important report you need for a meeting with your boss in five minutes.

With 2.82 billion daily active users, Facebook has a large and varied audience. Not everyone fits your customer persona, and that’s why you need to use Facebook Custom Audiences.

Because it’s really sad when a good ad is viewed by the wrong audience!

Why use Facebook Messenger ads? These days, more people are using private messaging on social media than ever before. And since Facebook combined its messaging backend with Instagram, Messenger ads have never been more relevant.

Facebook Lookalike Audiences is a sophisticated matchmaker between your brand and new fans — and a powerful advertising tool. You tell Facebook the characteristics of your favorite customers, and Facebook recommends a new target audience filled with prospects that meet your criteria.

Ready to find the audience of your dreams? Read on to learn how to create a Lookalike Audience for your Facebook ads, plus tips that will help you find the best match.

A Facebook Lookalike Audience is a custom adv

If you’re a little lost on how to make money on Pinterest, then keep reading to learn how to turn the visual discovery engine into a revenue-generating machine.

Pinterest recently reported a 6% decrease in global monthly active users year over year. Does that mean it’s losing its relevance? Hardly.

Pinterest still has 431 million users across the globe. And that audience is consuming almost 1 billion videos per day on Pinterest. The revenue opportunities for businesses and influencers are unde

During the second quarter of 2022, 3.65 billion people were using at least one Meta product each month. That’s nearly half of the world’s population. Arguably, no other brand has a larger reach, which makes using Meta for business an absolute must.

Part of the reason why Meta changed its name from Facebook was to better represent the multiple products under its umbrella. Meta has several core products including Facebook, Instagram, Messenger, and WhatsApp.

While there’s a large audience, not e

You'll never find one product management app that covers all your needs as a product manager. Product management software can help you make informed decisions and create your , but you'll need a lot of other tech support along the way. That's why product leaders need to choose software that integrates with all the other tools their teams use.

Assumptions only get you so far when it comes to developing a product and growing your business. Market research can provide you with crucial insights into what your audience and customers need from you. Armed with this data, you can differentiate your product from your competitors and work towards winning your market.

Heatmaps help product managers discover why users are behaving the way they do when they visit your website or use your product. It’s a powerful way to see how users respond to your application and why they may or may not be converting.

Retention rate is a metric to measure the percentage of customers who continue to use a product or service within a specified period. While many product managers focus on quickly gaining new customers, it doesn’t do much for overall business growth if customers as quickly leave it.

Simply offering an excellent product is usually not enough to gain new customers and retain existing ones. Other factors, such as customer support, UX design, and competitors, may affect your ability to have a high r

One of the biggest decisions a product manager has to make is how to prioritize features to build. That’s where feature prioritization strategies and frameworks come in to save the day.

Prioritization frameworks are an essential part of a product manager’s tool kit because they aid in facilitating clear communication and making efficient product decisions.
• Which feature prioritization strategy should you adopt?

Product feature prioritization is the process of determining which features the t

Choosing the right metrics and analysis methods to track them can make the difference between delivering an OK product and delivering a great product.

In this guide, we’ll give an overview of how product teams define KPIs and use data to measure the success and health of their product. We’ll list some specific metrics product managers commonly track and describe several types of analysis your team can use to pull actionable insights from that data.

Finally, we’ll offer some tips to help you de